We combine strategic thinking and creative excellence to turn brand possibilities into business results.

Advisory Board

Professor Malcolm McDonald
MA(Oxon), MSc, PhD, DLitt, DSc
Professor Malcolm McDonald is one of the world’s foremost authorities on strategic marketing, market segmentation, sales and strategic/key account management. He has written over 45 books on the subject of marketing, has spent the past 30 years researching it and has helped many of the world’s leading organizations profit from being more market-driven. Coming from a background in business which included a number of years as Marketing Director of Canada Dry, Malcolm has successfully maintained a close link between academic rigour and commercial application. He has consulted to many major companies from the UK, Europe, USA, Far East, South-East Asia, Australasia and Africa, in the areas of strategic marketing and marketing planning, market segmentation, key account management, international marketing and marketing accountability.
Taha is the Chair of UK Asian Business Council (UKABC). In addition, he is the Managing Director of Monkey Consulting Ltd, specialises in international business development and marketing. He is also Business and Economic Advisor to the Government of Malta and Kingdom of Bunyoro Kitara Uganda, Country Co-ordinator People of Indian Origin Chambers of Commerce (PIOCCI) , President Greater London Chapter Global Organisation of People of Indian Origin (GOPIO) International and Ambassador, Views of the World Film and Music Festival.